PURPOSE: Living Your Best Life With Intent & Aspiration

Tania Haigh

Founder, Chief Executive Officer

Magnolia Insights

Tania Haigh is founder and chief executive officer of Magnolia Insights, a marketing services company that specializes in women and moms. Magnolia also produces events and workshops to advance womankind. A 17-year marketing industry veteran, Haigh aims to better position brands by addressing the lag in effective marketing to the highly influential women and moms market.

Building up to the launch of Magnolia Insights in October 2014, Haigh led marketing to women while at McDonaldÔÇÖs USA in Oak Brook, Ill. Over a 10-year span at McDonaldÔÇÖs USA, Haigh established her specialty in food & family marketing and served as a brand manager for the Happy Meal.

HaighÔÇÖs McDonaldÔÇÖs experience included leading cause marketing efforts, building food quality campaigns for the brand, extending marketing messages to influencers and stakeholders, cross cultural application and taking products to market through integrated marketing campaigns.

Prior to joining McDonaldÔÇÖs USA, Haigh spent five years establishing her marketing career in Chicago at other marketing firms including FCB (formerly DRAFT) and Havi Global Solutions.

Haigh has been recognized for her thought leadership in the marketing and advertising community through her involvement with industry organizations, including the Association of National Advertisers and Brand Innovators. In addition, Haigh is considered a womenÔÇÖs empowerment leader as demonstrated by her involvement as a TEDxWomen organizer and curator. She is also active in the women space as a presenter and panelist at conferences that include: Event Marketer Summit, Marketing to Women, Marketing to Moms, Naperville Lean In Circle, Women in Wireless Chicago and Mujeres de Hace. She has been featured in Advertising Age, Chicago Tribune, Chicago Sun-Times, Chief Marketer Magazine and the Wall Street Journal. She is also a contributor to Chicago Woman magazine, Chief Marketer and Franchising USA magazine.

Haigh is a first-generation American with Honduran and Italian heritage. Her first language is
Spanish, but she also speaks Italian and FrenchÔÇöa testament to her love of languages. Haigh earned a bachelorÔÇÖs degree in marketing from Texas Christian University.

Haigh has a passion for travel and spending quality time with friends and family. She resides in Oak Park, Ill., with husband David and daughter Vivian.

For more information about Magnolia Insights or to learn more about Tania Haigh, visit www.taniahaigh.com, or follow @TanHaigh on Twitter & @TaniaHaigh on Instagram.

Irina Fursman

Founder and President

Odysseys into Wellbeing

Irina Fursman (Booth, '00) is the Founder and President of Odysseys into Wellbeing. She is a Certified Integrative Nutrition Health Coach and a Reiki Master. Irina helps executives, professionals, and business owners to proactively create and integrate personalized self-care systems into their daily lives to support and fuel their career success and to help them prevent chronic disease and burnout. As a business owner, a former corporate executive, and consultant with 20 years of combined experience, Irina fully understands the stresses and unique challenges of balancing life, business, and health, faced by people with demanding careers. IrinaÔÇÖs health-coaching programs work especially well because they are designed with these needs and challenges in mind. You can reach Irina at irina@odysseysintowellbeing.com or by phone at 773-865-9530.

Laura Sanchez-Greenberg

Managing Partner

Verde Associates

Laura Sanchez-Greenberg (Booth, '04) MBA, CPCC (Certified Professional Co-Active Coach), CLC (Certified Life Coach), is a leading authority on team dynamics, leadership, peak performance, mental toughness and coaching, is founder and managing partner of Verde Associates, a consulting firm that helps organizations and professionals accelerate success. She works with some of the countryÔÇÖs leading start-ups and rapidly expanding organizations, helping maximize their team and individual performance. Prior to launching Verde Associates, Laura held key leadership positions at New Futuro, Tribune Company, V&V Supremo Foods, and Seagram Company. Her background as a successful operator intersects with her coaching and development work to provide optimal business and performance advisory. LauraÔÇÖs work has been nationally highlighted in CrainÔÇÖs, Forbes, and across several industry publications. Laura is active in several not-for-profit boards. Laura has trained in improv, culinary arts, and is certified in over 25 assessments and special topic areas related to her coaching work.