Chewy’s Customer-First Approach

Learn about Chewy’s customer-first approach to commercializing new products as they set out to innovate the pet parent e-commerce experience. Join the Booth Marketing Club and the Booth Product Management Club for a discussion with Christine Koval, Associate Director, Category Leader at Chewy, to hear about her work and career journey.

About Chewy: Our mission is to be the most trusted and convenient destination for pet parents and partners everywhere. We believe that we are the preeminent online source for pet products, supplies, and prescriptions as a result of our broad selection of high-quality products and services, which we offer at competitive prices and deliver with an exceptional level of care and a personal touch to build brand loyalty and drive repeat purchasing. We continually develop innovative ways for our customers to engage with us, and partner with more than 3,000 of the best and most trusted brands in the pet industry offering more than 100,000 products, to bring a high-bar, customer-centric experience to our customers.

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Co-hosted with: Booth Product Management Club (E/W)

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